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Lunch & Learn: Professional Event Planning Insights

Tuesday, August 13 @ 12:00 pm - 1:00 pm

No cost to participate


Tickets are not available as this event has passed.

Audio, lighting, video, staging, design/décor, and production management are all components needed to help your event succeed. We will discuss how adding lighting and a stage to a recorded event will add value not only to the present but elevate the end product. Why it is beneficial to source the best professionals in the industry? When putting your trust into a production company you are able to focus on other marketing aspects of the event. This lunch and learn session will cover some event basics and also allow you a chance to ask questions related to your needs.

Free lunch is provided for this session.

Presented by Birch Tech. After working elsewhere in the Live Event industry for two and half decades, Chris Tahti founded BirchTech in 2012, aiming to better reach the ultimate vision of our clients. We work closely with all our clients and take pride in our communication, project management, and execution abilities. With our considerable experience in a variety of sectors, our SERVICE is what makes us different. If you are faced with unique challenges, and failure is NOT an option, or if you simply demand remarkable RESULTS ON INVESTMENT, collaborate with BirchTech on your next event. BirchTech will deliver. We are committed to sourcing the best professionals in the industry to ensure amazing service and your ideal outcome.

Chris Tahti – Team Founder

After a decade of promoting live events as Entertainment 
Director at the Minnesota State Fair, Chris crossed over and 
worked 8 years in a production management/sales role in 
Minneapolis. During his years on both sides of the production 
desk, Chris honed a rare skillset and emerged a sought-after, effective technical production manager.  From budget to load out, offer to settlement and design to logistics, Chris is known for steady and effective management with remarkable outcomes. Chris is a graduate of the University of Minnesota where he participated in two varsity sports for the Gophers and was Captain of one of his teams in 1985-6.  Chris served on the Board of the “M” Club at the University, as well as the Board of Directors of the International Entertainment Buyers Association.  He honorably served his community as a fire fighter for 18 years.  Chris is the proud father of two adult daughters and resides in his hometown of St. Paul, Minnesota.

Sammie Jo McGuire – Project Manager

While Sammie Jo is the newest project manager at Birch Tech, she has been a vital member of the team since 2015. For two years, Sammie has been managing the Birch Tech crew at TCF Bank Stadium during MN United home MLS soccer games. Growing up Sammie always loved to be behind the scenes. Throughout high school she had a love for sports and was an accomplished team manager for three sports over three years. During her second year at the University of Iowa, she realized her passion, changed majors and transferred to Hamline University to major in sport and recreation management. The timing of Sammie’s decision was pivotal; within the first month of returning to Minnesota, she joined Birch Tech’s operations crew for Vikings games as a supervisor. During the following year as she was exposed to a wide array of events, Sammie grew to love the fast-paced live event industry. In addition, Sammie has developed proficiency in the technical aspects of live productions from systems integration to operation at the tech table. When Super Bowl LII came to town Sammie directed a crew to set all signage for Super Bowl Live on Nicollet Mall.  Sammie’s other interests include volunteering her time with the 2016 PGA Ryder Cup, Special Olympics, Merrick and Women’s Advocates of Minnesota.

If you require any accommodations to allow you to attend this workshop, please reach out to Bethany Whitehead at bethany@mrac.org or 651-523-6388.


Tuesday, August 13
12:00 pm - 1:00 pm
No cost to participate
Event Category:


Bethany Whitehead


Metropolitan Regional Arts Council
2324 University Avenue West
St. Paul, MN 55114 United States
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